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Latest
Goodwood – Festival of Speed
A campaign identity reframing what drives people to be part of the world’s greatest car culture celebration.
At Goodwood Festival of Speed, there’s more to motorsport than record-breakingly quick cars. UnitedUs developed a gripping campaign identity that more closely represents how festival-goers really see and experience the festival—on and off the track.
Mr and Mrs Clarke
Designing a discerningly different estate agency brand for acquisition by a leading UK Group.
Disillusioned with the traditional estate agency model and the way the property industry treats house buyers, husband and wife Paul and Alex Clarke, had a vision for a different way to connect with homeowners, because buying and selling a home is so much more than a chain transaction. Although they had the ambition and belief, they lacked the brand to change an industry. That’s where the UnitedUs investment arm, UnitedUs Heavy Industries, stepped in.
Cocoa Runners
Optimised e-comm site with a 56% increase in users for the world's best craft chocolate brand.
Blending fascination and facts around chocolate, we unwrapped a high-quality brand and eCommerce site for Cocoa Runners. Offering optimised consumer experiences through the communication of sensational experiences, we enabled people to embark on their own craft chocolate adventures and connect with the world’s best makers.
Player Research – Playtester
A campaign using gamer nostalgia to scale accessible playtester recruitment globally.
We produced a global campaign to attract a worldwide pool of gamers hoping to test yet-to-be-released games for Player Research. Identifying distinct gaming personas, we used hyper-targeted creative and a custom alphabet to upgrade Player Research’s marketing communications with an easy-to-use design toolkit. The vivid, nostalgic visuals empowered gamers to become playtesters and inspired the Player Research team to unlock their in-house creativity. Ready. Set. Playtest.
ROKA
UI and brand design for an app to help people align in love, inspired by Indian culture.
In the competitive dating app space, we positioned ROKA to communicate their point of difference and show up as the choice for people to find meaningful connections, start committed relationships and ultimately find love. We developed a brand identity and digital app design – influenced by Indian cultures – that speaks universally to people who want to find the ‘one’.
8build
A brand of infinite possibilities for a fit out and construction firm to expand into Asian markets.
8build's 'white-glove' attitude to fit out and construction enables them to deliver enviable spaces before their clients realise there was a builder in the area. Embracing the unbound potential of what could happen in their spaces, we helped 8build’s expansion into Asian markets – showcasing that fit out and construction projects needn’t be daunting and insurmountable, but instead provide infinite possibilities.
London Irish
Crafting campaigns for record-breaking club sales by waving the flag for a nation of exiles.
With a rich heritage, a scattered but loyal fan base and an outcast vivacity, London Irish had many attributes to reinvigorate their place in rugby, but they needed a new symbol that could unify the club and its supporters. We tapped into their determined attitude, to unite the ‘The Exiles’ with a new nation. The Exile Nation ensured they not only kept up with the pace of change in sport, rival clubs and a move to their Brentford stadium, but that they made it over the line in style. We waved a flag that inspired action, converting record-breaking club stats through an identity that adorned terraces, screens and chests of #ExileNation citizens.
MPB
Producing a national brand awareness campaign that champions beloved cameras.
Second-hand means second best, or so it is often assumed. As a trader of used cameras and lenses, MPB knew this to be false. Since coming into the camera market 7 years ago, MPB has revolutionised the used market – gone are the stickers and dusty shelves replaced with slick digital processes and lightning fast transactions. But in a world where consumers repeatedly line-up to be the first to own the latest off the shelf gadgets, it was clear that despite MPB’s refreshing approach, “tried and tested” needed a makeover to educate the customers on its merits, through a campaign that raised awareness and built advocacy.
Helpforce
Doubling the number of NHS volunteers in a month with a nationwide print campaign.
How do you radically transform the way we experience healthcare in the UK? How do you enable more people to experience the benefits of altruism; becoming closer to the communities they live in and feeling supported, cared for and valued? How do you enable the world’s fifth-largest employer, and most prolific social care system, to iterate at scale?
Aon – Rising Resilient
A world-leading report on workplace wellbeing to cut through uncertainty in a global pandemic.
As a multinational professional services firm that sells future-proofed risk mitigation products to global businesses, including employee health and wellbeing solutions, Aon knows all too well the real business value of looking after employees. But with a subject that can be ‘fluffy’ at worst, and difficult to measure at best, Aon challenged us to help them launch a campaign that would prove once and for all that businesses who strategically invest in the wellbeing of their people reap the rewards of a resilient workforce.
