Financial services
Latest
OneFamily
Building a modern family finance brand for a £7.5 billion financial services company.
OneFamily has firm roots in putting customers first. Owned by its customers and with no third-party shareholders, the business was created by the merger of Family Investments and Engage Mutual in 2015 – a joint heritage that combines 80 years in financial services and the management of over £7.4billion for their customers. OneFamily was the mutual bank that no one had heard of. They needed to advance the look and feel of their brand to mark the next step in their evolution, launching new products that help families reach financial goals. We worked with them to enable future growth of the business by developing a brand identity that centred a new ethos: modern family finance.
Prime
Developing a property brand to create transformational change in UK health and care.
Against a background of uncertainty – a looming Brexit and changing political leadership – Prime had been quietly enabling health and care providers across the country to navigate their way through the mire and make transformational changes to their estates. Garrotted by complicated ownership models, bureaucracy, and funding cuts, health and care providers across the UK have struggled to do more to their estates than simply keep the lights on.
Sentry Funding
Funding justice through a strong brand for the UK’s first AI litigation portal.
Litigation funding is plagued with a host of backwards practices that make the process cumbersome and biased towards those with large bank accounts. With Sentry Funding, we have developed a product and brand that is funding justice with a clear emblem to protect people as they seek legal help – a guardian for both solicitors and their clients to take efficient action.
Aon – Rising Resilient
A world-leading report on workplace wellbeing to cut through uncertainty in a global pandemic.
As a multinational professional services firm that sells future-proofed risk mitigation products to global businesses, including employee health and wellbeing solutions, Aon knows all too well the real business value of looking after employees. But with a subject that can be ‘fluffy’ at worst, and difficult to measure at best, Aon challenged us to help them launch a campaign that would prove once and for all that businesses who strategically invest in the wellbeing of their people reap the rewards of a resilient workforce.